How would you like to see a 10-30% increase in sales on your online menu? Sounds great, right? If you’re already driving traffic to your Dine Local direct ordering page, let’s take it a step further and help boost your sales with simple but effective menu photos! The evidence is clear, you can drive more sales with menu photos.
The Power of Food Photos
According to industry data, photos can significantly increase order performance:
- DoorDash: “Adding high-quality photos to your menu can increase delivery volume by 15%.”
- GrubHub: “Adding food photography to your menu page is shown to increase sales by 30%.”
- Deliveroo: “Restaurants with menu photos can boost overall orders by 25%.”
With stats like these, it’s clear that a little extra effort can go a long way!
Build Trust with Mouth-Watering Images
Customers love seeing what they’re ordering. Including photos on your menu not only helps them visualize the dish but also builds trust in what they can expect to receive. We often hear from our restaurant partners that images make it easier for customers to choose, especially when it comes to unique or cultural dishes. A good photo can help new customers recognize dishes they’ve heard of or sampled elsewhere but aren’t sure of by name.
Keep It Real: Quality and Authenticity Matter
While high-quality photos are important, they don’t need to be professionally shot. Most smartphones can take great pictures with the right lighting and presentation. The key is to make sure your photos are clear, appetizing, and accurately reflect what your dishes look like. Using stock or AI-generated images might seem like a shortcut, but they can backfire if the food your customers receive looks different from what they saw online. Authenticity builds trust and keeps customers coming back.
Easy Steps to Add Photos to Your Dine Local Menu
Dine Local makes it simple to showcase your menu and drive more sales with menu photos. You can easily upload images for both menu categories and individual items. Check out our step-by-step guide in the online documentation, or if you prefer, just send us your photos and we’ll handle the updates for you. Our support team is ready to help you get your photos online quickly so you can start driving more sales today.
No Online Menu Yet? You’re Missing Out!
An online menu isn’t just for takeout and delivery orders. Many customers use Dine Local’s menu pages to preview dishes before dining in. With an easy-to-navigate menu, great photos, and all your restaurant info in one place, you make it easier for customers to choose your restaurant. Don’t miss out on potential sales—contact us today to get started with Dine Local’s direct ordering and delivery platform and watch your sales grow!